Public Affairs
Director of Operations
Regular
Full-Time
The Social Media & Marketing Coordinator is primarily responsible for creating and executing digital marketing strategies to inform, advertise, and attract public interest. They handle the organization’s social media accounts, where they monitor comments and interact with the social media community. They will work in collaborating with the Public Affairs team to analyze engagement data, identify trends in community/participant interaction, and plan campaigns to build an online presence and connect with the community.
• Use social media marketing tools to create and maintain the Authority’s brand/message.
• Analyze social media strategy to identify improvements and make recommendations on how to improve outreach and impact.
• Research social media trends and inform the team of changes that are relevant to the Authority’s marketing activities.
• Setting and hitting targets for social media campaigns.
• Producing content, design, messaging, and calendars for social media strategies.
• Responsible for maintaining and managing the Agency website’s design and content.
• Modern office procedures, methods, and computer equipment
• Assist with the coordination of marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral.
• Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management.
• Create, proofread, and edit copy for various marketing channels, ensuring consistent voice.
• Responsible for design & creation of marketing tools such as brochures, pamphlets, and supplies.
• Accurately organize and maintain paper documents and electronic files.
• Maintain the confidentiality of information and professional boundaries
• Analyze and effectively solve problems in a timely and organized manner using industry best practices and procedures. Display the ability to multi-task in a fast-paced environment.
• Performs other duties as assigned.